About Us

Behind every movement is a story. MyCashMoves was founded to bring financial literacy, credit repair, and wealth-building strategies to families who didn’t have the opportunity to learn about managing finances. At the heart of this mission is our founder, Carlos Soto.

About Our Founder

Carlos Soto is the founder of MyCashMoves, a financial education platform dedicated to helping individuals build wealth and achieve financial freedom. He proudly served as a Sergeant and Medic in the U.S. Army, where he earned the Combat Medical Badge and the Iraq Campaign Medal with Campaign Star.

Carlos faced financial setbacks early in life—at one point holding a 400 credit score. He didn’t fully understand how credit cards worked. Like many people, he maxed out his first three cards and only made the minimum payments until he could no longer keep up. Eventually, his accounts went into collections, and he experienced the real consequences of having bad credit. For years, no credit card company was willing to issue him another card. This is when Carlos began to learn strategies and lessons that transformed his financial life. Determined to turn things around, he rebuilt his credit to 800 within five years, proving that disciplined choices can transform financial futures.

Through perseverance, Carlos saved his first $50,000—a milestone he initially struggled with the temptation to spend! Instead, he doubled down and with the help of his wife saved an additional $50,000 in just 18 months. With $100,000 saved and leveraging his VA loan benefit, Carlos acquired a multi-unit property in Huntington Park, CA, with zero down. They remodeled the home, lived in one unit, and rented the others—kickstarting their journey into real estate investing.

Expanding his expertise, Carlos began investing in ETFs, joined White Feather Investments to grow his network, and immersed himself in learning advanced real estate strategies. Today, he integrates artificial intelligence tools to help others master personal finance, avoid common mistakes, and accelerate their wealth-building journey.

Carlos’s mission is clear: achieve financial freedom for his family while empowering others to do the same—sharing lessons he had to learn the hard way.

Our Vision

To be the trusted source of financial education and credit solutions for the Hispanic community—empowering families to achieve financial freedom and build generational wealth. By breaking cycles of financial hardship, we aim to inspire a movement of informed, confident, and financially free families who pass down knowledge, wealth, and opportunity for generations to come.

Our Mission

We help individuals and families repair credit, build financial literacy, and create wealth through simple, step-by-step guidance. As a Veteran & Latino operated business, we are committed to making financial tools and knowledge accessible to everyone, no matter where they start.

Core Values

Integrity: We lead with honesty, transparency, and trust.
Community: We put people first, serving and uplifting our local families.
Education: We believe financial literacy is the key to lasting change.
Empowerment: We give people the tools to take control of their future.
Discipline: We practice consistency and accountability, because freedom requires responsibility.

We Help Improve Your Financial Situation

As a Veteran and Latino operated business,
we’re dedicated to helping our community gain the knowledge and confidence to
succeed financially.